Digital solutions for corporate customers
Amidst the digitalization of all sectors of the economy and digital transformation of businesses, government and society, MTS offers a wide range of digital products and services that contribute to improving the quality of life for people and driving business growth for our corporate customers.
In 2019, the Company merged three digital area
In October 2019, the #CloudMTS provider launched services for creating private and hybrid clouds based on the Avantage data center. Hybrid cloud involves simultaneous use of both private and public cloud. In private cloud projects, companies use dedicated IT equipment that runs an individual cloud for each of them. Banks can use private clouds to lower their IT spend while ensuring compliance in terms of bank secrecy and personal data rules, while retailers can turn to hybrid cloud to ensure they have enough capacity to process all orders received at peak times such as sale periods.
In 2019, NVision Group developed an IT system to automate office-based employee time tracking processes using biometric facial recognition.
The system rollout will reduce the labor intensity of work time reporting through time tracking automation and drive overall improvement of HR decisions.
The Company has been actively developing its Big DataBig Data technology. project since 2015. Priority areas are telecom, fintech, media business, as well as digital business solutions. MTS successfully develops the bank scoring and geoanalytics service lines, with scale-up plans for these products. In 2019, the Company launched recommendation engines for MTS Cashback, MTS Library, etc., and introduced SpamBlackList and WhoCalls products to protect customers from unsolicited calls. A unique advantage of SpamBlackList and WhoCalls services is that they run on MTS’s side, not on the user’s device. The user does not need to install any third-party applications or grant third parties access to their contact list.
As a part of our fintech business, the Big Data team has implemented a number of successful projects for MTS Bank. Currently, Big Data technologies are actively used in many business processes of the Bank, from risk assessment and anti-fraud models to smart promotion of banking products and generation of personalized offers for its customers.
The Industrial Automation Center was established at MTS in 2019 to help Russia’s industrial enterprises increase their efficiency. The center develops a comprehensive IoT solution to drive employee safety in manufacturing, mining and construction. The product allows the user to build a “digital twin” of an employee in real time and track their movements and tasks performed, helping businesses improve labor efficiency.
Continuing its focus on further business diversification, MTS was the first Russian telecoms operator to announce expansion into e-procurement platforms. At the moment, the MTS Auctions covers lots featuring real estate, IT and process equipment, rolled metal products, motor vehicles, household appliances, furniture, and other categories of items for sale. One of the main benefits of the service is that large telecommunications, financial, industrial and IT companies can sell items that are not used or are about to be written off.
In 2019, MTS continued to develop services for small and medium-sized enterprises (SMEs). In early 2019, the Company began to lease out online cash registers. This solution targets the small business owners who were required by the law to start using online cash registers by 1 July 2019. Leasing an online cash register allows small business owners to minimize the one-time costs of purchasing cash registers while also gaining access to an inventory accounting system and 24/7 technical support.
In February 2020, MTS launched an online marketplace with IT products for micro-businesses and the self-employed. Customers of the marketplace can subscribe to useful IT services for their business without having to install any special software or third-party applications.
The solution was developed in a technology partnership with Kaspersky Lab and integrated into the virtual infrastructure of the MTS cloud. The Antivirus Protection of Virtual Machines service targets companies that choose cloud deployment of mission-critical corporate systems and applications, such as online store websites, databases or accounting systems. The service will also be relevant for customers handling citizens’ personal data and required to comply with the data privacy laws.
The MTS solution can help customers ensure compliance with Russian laws and optimize personal data storage and processing IT infrastructure costs. The service enables cloud deployment of IT systems that collect and process personal data of customers of outpatient and dental clinics, as well as diagnostic, fitness, and wellness centers. The service relies on a dedicated #CloudМТS segment certified to comply with the Federal Service for Technical and Export Control (FSTEC) requirements and fully complies with the requirements of Federal Law No. 152-FZ dated July 27, 2006 On Personal Data and respective legislative enactments.
In 2019, MTS’s subsidiary in Belarus (MTS JLLC) launched a range of initiatives to roll out the IoT technology. These included pilots in the utility sector to create products for remote collection and feeding of electricity meter readings in apartment blocks and single dwelling units, as well as for monitoring municipal waste removal. The Smart Cow Collar pilot was also implemented with NB-IoT enabled collars monitoring the physical activity of cows.
In 2019, the Company launched the Internet of Things tariff plan for smart devices in urban infrastructure, agriculture, utilities, as well as for monitoring systems and industrial devices.
Digital solutions for business in Belarus
The Company developed functionality for a solution offering electronic signature on a SIM card. The technology, called MTS ID, is available in the personal account of retail customers and individual entrepreneurs with the Ministry of Taxes and Duties of the Republic of Belarus, as well as on the Social Security Fund portal and in the electronic document and packing slip exchange service.
The MTS Communicator solution was also launched, offering a secure, stable and cost-efficient platform for reliable and timely text messaging through SMS and Viber.